Southwest Capital Bank

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Southwest Capital Bank 2017-02-23T10:56:30+00:00

Project Description

Opportunity
Southwest Capital Bank, based in Las Vegas, NM expanded into the Albuquerque business marketplace. They needed to set up a brand and capture this new market.

Solution
The Griffin & Associates team branded the bank as The Long-Term Relationship Bank. We created in branch signage and marketing collateral, designed print ads, designed sponsorship materials and engaged in a consistent monthly public relations campaign.

Project Details

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