Joanie Griffin is the CEO and founder of Griffin & Associates. She has over 30 years of experience in the communications and marketing field and started Griffin & Associates in 1990. As a successful small business owner, Joanie knows the importance of creating a memorable and lasting brand for a business. Though the media world has evolved greatly, Joanie has always adapted media strategies to most effectively serve her clients’ needs. Joanie has remained at the forefront of marketing and advertising by building communications plans that integrate shared media, owned media, paid media and earned media.
Dezaree Vega is the President at Griffin & Associates. She began with Griffin & Associates as an intern in 2002 and immersed herself in learning the marketing, advertising and public relations industry. Through demonstrated success with account management and industry knowledge, Dezaree was promoted within the company and named a partner in summer 2009. Her ability to manage multiple facets of complex projects for an array of clients across industries makes Dezaree a valuable asset to the team and to the company and led to her promotion to President of the company in 2015.
Our Team Members
David EmpeyVice President
David Empey, Vice President of Griffin & Associates, began his marketing career as an Account Executive with The Competitive Edge. In the ever-changing world of marketing, David holds true to the philosophy that attention to detail is imperative for successful outcomes and the key to providing excellent customer service is effective listening and communication skills. David is responsible for radio and televisions production at Griffin.
Barbara RudolfCreative Director
Since 2001, Barbara Rudolf has worked as Creative Director for Griffin & Associates. Utilizing her skills as an artist, Barbara enjoys working with a variety of clients to create and implement creative concepts that propel marketing and advertising plans. Prior to joining Griffin & Associates, Barbara owned and operated her own company in Costa Rica, which served a number of international, primarily tourism, clients. She began her career in New York City design studios.
Dave DabneyWeb Developer
Dave has worked as a Website Designer and Programmer for Griffin & Associates since 2012. He has a long history of involvement in almost every segment of the industry. He has worked as a packaging designer, a design director and production manager for both the Weekly Alibi and the Santa Fe Reporter. Dave has been a lead designer for Fantagraphics Books in Seattle, WA, as well as a successful, independent designer and web developer.
Jamie works with a variety of clients to manage public relations and social media efforts, as well as providing account management. Dickerman has worked as a grant writer, Press Secretary for a U.S. Congressman, and Communications Director for the Republican Party of New Mexico.
Shannon CareyAssociate Creative Director
Shannon Carey is a Creative Associate and Senior Graphic Designer at Griffin & Associates, and has been with the company full-time since 2009. Prior to moving to New Mexico, she worked as a Graphic Designer with Salmon Press in New Hampshire, which specialized in regional tourism publications.
Julie AmstadtAccount Assistant and ART Community Liaison
Julie was born and raised in Albuquerque, New Mexico. She received her undergraduate degree from the University of New Mexico in Journalism and Mass Communication with a concentration in Strategic Communications and minor in Fine Arts. She’s currently a graduate student at the Southwest University of Visual Arts for Graphic Design.
James TurkChief Financial Officer
James Turk is President of Solutions Group, Inc., Certified Public Accountants. He also serves as Griffin’s Chief Financial Officer advising us on all money matters.
Erica Asmus-OteroSenior Public Relations Manager
Erica oversees all tourism public relations for the agency including the Town of Taos, Los Alamos County, Southwest New Mexico and the Hotel Andaluz. She has over 12 years experience, and prior to joining Griffin & Associates, held positions as the Public Information Officer for New Mexico State Parks and as a broadcast journalist for KOAT Action 7 News.
DeAnn Sena OConnorGraphic Designer
DeAnn Sena OConnor regularly works with Griffin & Associates as a freelance graphic designer. She opened her design studio after working with Central New Mexico Community College and Santa Fe Community College. She holds a degree from New Mexico State University and is active in the New Mexico Chapter of the American Advertising Federation.